The problem nobody was solving
In 2018, Christian DeBlasio was managing a four-bedroom home in Buckhead while running a full-time job. He went through four different cleaning services in two years. Each one started fine and deteriorated within three months - different staff every visit, missed spots, no accountability when something was wrong.
He couldn't find a service that offered both consistency and accountability in the same package. So in early 2019 he stopped looking and started building one.
PurFresh Clean is backed by Capital Innovators through a seed round investment.
PurFresh Clean launched with three crews and a single commitment: the same team returns to your home every time. That rule hasn't changed. It's written into every booking confirmation we send.
